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SO WHAT EXACTLY IS LOOSE RIDERS?

Loose Riders is 2 things : a mountain bike club and a clothing brand.
Both are completely separate entities, but are run by the same people and philosophy.

The Club

A network of crews, ‘Chapters’, that represent spots, areas, cities or countries. Away from the mainstream mountain bike culture, a core network where people can connect, meet up to ride, and get general info about spots, shuttles, conditions or anything bike related.

Today we are over 20.000 members strong with over 100 ‘Chapters’ worldwide, and growing.
The Brand

We offer an alternative to mainstream mountain bike fashion.
Our collections are inspired by our environment, from nature to urban, with street-wear and vintage elements. Wearable collections that look good both on or off the bike. We believe that when you feel good in what you wear, that confidence will reflect in your riding.

We have expanded from technical and lifestyle apparel to accessories, protection and bike parts.
The CLUB

The cub’s origins start in Thailand. With amazing trails but no information to find online we started a facebook page to showcase our trails in the hopes to find people to ride with.

In 2012 “Loose Riders Chiang Mai” was born, a Facebook page about a virtually unknown trail network in the north of Thailand with world class riding.

It was an instant success, people loved our concept, and it became clear there was a need for what we had started on a larger scale.

The idea was born to create a Global network –on a local level– of crews that can represent their area. A network of ‘Chapters’, that represent spots, zones, cities or even countries.

Away from the mainstream mountainbike culture, a core network where people can connect, meet up to ride, and get general info about spots, shuttles, conditions or anything bike related.
Today we are over 20.000 members strong with over 100 ‘Chapters’ worldwide, and growing.

Check our homepage for more information:


THE BRAND

Starting out half as a joke, and to get some gear we wanted to wear ourselves we took the DIY approach and dropped our first collection in the fall of 2013.

People instantly connected with our more core offering, we have since gained rapid growth and a loyal following.

We offer an alternative to mainstream mountain bike fashion.
Our collections are inspired by our environment, from nature to urban, with street-wear and vintage elements. Wearable collections that look good both on or off the bike. We believe that when you feel good in what you wear, that confidence will reflect in your riding.

We have expanded from technical and lifestyle apparel, to accessories, protection and bike parts.





THE TEAM

From freeride legends to up-and-coming groms and unsung local heroes. We select riders on their style and ability rather than on tricks, podium, or race results.

Check our page to get the full overview of all our team riders.


THE COMPANY

LOOSE RIDERS™ is a subsidiary brand of LBI Trading.Co.Ltd.

It was the passion project of LBI’s founder and director Tim, a Belgian expat and old school BMX’er turned mountain biker, LOOSE RIDERS™ is now one of LBI’s main exports.

LBI Trading was founded in Thailand in 1998, and is based on the green outskirts of the capital Bangkok, LBI Trading designs, manufactures and trades solely its own brands.

GLOBAL LOGISTICS - Multi Warehouse

With 2 dedicated warehouses we cover global logistics.
We supply the European market from our German Warehouse in Koblenz and ship globally from our Thai warehouse at HQ in Bangkok.

IN-HOUSE MANUFACTURING

Since day one we’ve designed everything in-house. In 2004 we expanded into manufacturing and at present day 90% of our garments, and a substantial part of our accessories, are manufactured in-house.

VERTICALLY INTEGRATED

From concept creation to retail, we cover it all :
We design, manufacture, warehouse and export, wholesale and retail worldwide.

CSR - Corporate Social Responsibility

From supplying our jerseys in re-usable packaging , using biodegradable and non-toxic inks, to offering post consumer recycled fabrics and recyclable packaging, we focus hard on improving our environmental impact. On a social level, we give back by running the worlds largest gravity bicycle club on a non-profit basis.